BFFT supports various sports clubs and events in the region. The partnerships are geared towards employee interests as gathered by regular surveys. As per our brand mission, “We move people”, we want to move both actively (through individual participation) and passively (through emotions):
FC Ingolstadt 04
BFFT is an official sponsoring partner of the football club playing in the German first league. A key component of the partnership is the BFFT Fansofa. Placed directly on the sideline between the coaching bench and the “Schanzer” fan block, it enables “close up” football experiences. These very popular seats are regularly raffled off to employees, clients and interested football fans from the region. Further information can be found here.
BFFT Motorsports – Fabian Vettel
“With his talent and his passion for automotive technology and motorsports, Fabian Vettel makes an excellent representative for BFFT and our team of young, motivated designers,” explains BFFT CEO and co-founder Markus Fichtner. Fabian Vettel, the younger brother of Formula 1 Worldchampion Sebastian, startet his career in 2017 at the Audi TT Cup with BFFT. In 2018 Fabian and BFFT are participating in the Lamborghini Super Trofeo event.
The BFFT Fansofa is used in cooperation with the reigning German vice champions of ice hockey. It is located on a balcony over the business area and beside the press section of the “Panthers”. The Fansofa offers the best view of the ice surface and the game action. These very popular seats are regularly raffled off to employees, clients and interested football fans from the region. Further information can be found here.
BFFT is a sponsor of the biggest sporting event in the region, which takes place every year at the end of May/beginning of June around the Ingolstadt Baggersee. BFFT catches triathlon fever a few weeks in advance, which is when preparations begin in employee training groups and at the fitness studio at headquarters. On race day itself, BFFT is represented by many racers clad in BFFT gear and advertisements. Further information can be found here.
As a sponsor of the nationally renowned running event, BFFT is there at the start every year with a team of active BFFT runners. Colleagues demonstrate team spirit and endurance at the fitness run and half-marathon. BFFT is also there on site with eye-catching marketing campaigns and promotional materials around the track.
Schanzer Racing Electric
On the Schanzer Racing Electric team, students of the Technical High School of Ingolstadt have joined forces to develop electric race cars and participate in the Formula Student. BFFT is supporting them with a financial grant for budgeting, designing and constructing the high-voltage battery. Further information can be found here.