Curtain’s up, the movie is about to start: BFFT’s new Fansofa at CineStar Ingolstadt creates unforgettable cinema experiences
Sports fans, job applicants, customers and employees have been able to watch FC Ingolstadt 04 and ERC Ingolstadt’s home games from the side lines on BFFT’s Fansofa. Now the emotional concept is also coming to the cinema: as part of a co-operation with CineStar Ingolstadt am Westpark from now on limited tickets will be given out to cinema going enthusiasts.
This new lifestyle platform was born as a result of the findings from an employee survey from January 2015. Above all, the particular questions were focused on “personal interests, marketing and brand image”. Going to the cinema won first place ahead of going to modern music concerts by a clear 7% lead with just under 54% of respondents listing this.
After “The Hunger Games: Mockingjay – Part 1” and “Let’s be cops” BFFT’s Fansofa at the CineStar was again able to guarantee a unique cinema going experience on 18 February. The film adaptation of the bestselling novel “50 Shades of Grey” by E.L. James as well as various snacks and cold drinks created an entertaining evening at the cinema.
In future tickets for the latest movies will be able to be won by employees, job applicants and cinema going enthusiasts from the Ingolstadt region as well as through BFFT’s Facebook channel. Whether it’s an action, romance, thriller or comedy – there’s something for everyone!